In the article “My Plan to Save Network Television” Charlie Hauck claims that people over the age of 49 are wreaking havoc on television demographics. They are taking away from the environment that advertisers are looking for. He also mentions that younger people have a more disposable income and network executives are looking to cash in. An example from the text is the statistic of males in their 20’s being lured away from television thanks to ipods, internet, and Xbox. So, the few teens left watching network television are very valuable.
The author has to draw from the fact that all people between the ages of 18 and 49 are watching network television. He adds comic relief with his sarcastic proposal of passing a law to make it illegal for older people to watch television. The opposing views are well refuted. Hauck backs up his claim with evidence of advertisers wanting to acquire viewers buying habits early in life and not take the time or money to try converting the older audiences.
2 comments:
I like your view on the article, I also read the same one but after having read your post I think I may have let myself get in the way of really understanding the article. You more or less embraced the satire and used it for what it was worth, whereas I was more or less turned away by it. Your analysis of the argument was well thought out.
So, what is Hauck trying to do here with his sarcasm? You did a very good job outlining the structure of his overt argument, but, since you clearly saw trhough the sarcasm, what was he really trying to claim about network television?:-)
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